E-commerce websites built to convert, not just to display.
A well-designed online store does more than list products. It builds trust before the visitor reads a single product description, makes the path to purchase feel effortless, and holds up under the demands of real transactions: secure payments, accurate inventory, correct tax handling, fast loading on every device.
Our e-commerce website design work covers WordPress (WooCommerce, FluentCart, SureCart) and Shopify for businesses across the EU and UK. We understand the specifics of selling across European markets: GDPR-conformant checkout flows, VAT handling, multilingual product catalogs, cross-border shipping logic. Your store gets built for the complexity of real commerce, not to look good in a demo.
Platform choice
WordPress or Shopify: we recommend the right fit for your business.
The right platform depends on how much control you want, how fast you need to launch, and how much ongoing technical overhead you are prepared to manage. We guide you to the option that serves your goals, not the one that is easiest for us to build on.
WordPress
WordPress gives you complete control over your store, your data, and your customer relationships. There is no proprietary lock-in: you own everything. It is the better choice for businesses that need extensive customization, complex product configurations, or integration with existing WordPress infrastructure. It requires ongoing maintenance, which we provide.
Shopify
Shopify is a fully hosted platform with powerful built-in e-commerce features and a clean, streamlined setup. It is the better choice for businesses that want to launch quickly, minimize technical overhead, and focus on selling rather than managing a platform. Lower ongoing maintenance cost than a self-hosted WordPress store, with some trade-offs in customization flexibility.
Other platforms
For specific requirements or existing infrastructure, we may recommend alternatives. We always guide you toward the platform that serves your actual goals rather than the one we are most comfortable building on.
What we build
The full build, from product catalog to checkout.
We design and build every layer of your store: product structure, filtering, payment integration, GDPR conformance, and mobile performance.
Product catalog and structure
We design product pages that give buyers the information and confidence they need to purchase: clear product descriptions, multiple image views, size or variant selectors, stock indicators, and related product suggestions. Category and filtering structure is planned around how your customers actually browse, not just how your catalog is organized internally.
Checkout and conversion
We design checkout flows that minimize abandonment: guest checkout options, progress indicators, clear shipping and returns information at the right moment, and a confirmation experience that reassures. Every friction point in the path from product to purchase is examined and reduced.
Payment and conformance
We integrate secure payment gateways appropriate for your markets. For EU-based stores, we handle VAT configuration, GDPR-conformant consent flows, cookie banners, and the legal policy pages required by EU consumer protection law.
Performance and mobile
E-commerce sites carry more technical weight than brochure sites: large image catalogs, dynamic pricing, real-time inventory. We optimize every store for fast load times and strong Core Web Vitals. Mobile experience is designed first, not retrofitted.
SEO for e-commerce
Product page SEO, category page optimization, structured data for products (including price, availability, and reviews markup), and a site architecture that allows search engines to crawl and index your catalog efficiently.
Investment
Every project is delivered at a fixed price. Ongoing monitoring and support is available as a monthly retainer. Full details are included in the Proposal of Service after the initial strategy call.
Common questions
Answers to the questions we hear most often.
WordPress or Shopify: which is better for my business?
WordPress is better if you need maximum customization, want to own your data and platform outright, already run WordPress, or need complex product configurations and integrations. Shopify is better if you want to launch faster, prefer a fully managed platform with less ongoing technical overhead, and do not need deep WordPress integration. Both are capable of handling serious e-commerce. The right choice depends on your specific situation, which is what a strategy call is for.
Is my store GDPR-conformant?
GDPR conformance for an e-commerce store covers several areas: cookie consent management, transparent privacy policy, lawful basis for processing customer data, data retention policies, and the right of customers to access or delete their data. We build GDPR-conformant checkout flows and cookie management into every EU-facing store. We are not lawyers and cannot provide legal advice, but we ensure the technical implementation reflects current best practices and your legal team's requirements.
Can you migrate my existing store to a new platform?
Yes. We handle platform migrations including product data, customer records, order history, and SEO redirect mapping. A migration always starts with an audit of what needs to move and a plan for preserving search rankings during the transition.
Do you handle ongoing maintenance for e-commerce sites?
For WordPress e-commerce stores, yes. Our maintenance plans cover core, theme, and plugin updates; security monitoring; daily backups; and uptime monitoring. E-commerce maintenance plans are typically higher than standard WordPress maintenance due to the additional complexity of payment systems, inventory, and checkout functionality.
Can you build a multilingual e-commerce store?
Yes. We build multilingual WordPress e-commerce stores with translated product catalogs, localized checkout flows, and hreflang implementation for correct SEO signaling across language versions. We work in English, Greek, and German, and can coordinate additional languages with translation partners.